Uncompromising On Your Experience
I founded Aaron+Gould on August 12 2008, and in order to get cash flow through the door I did some work at a really cheap rate – I mean, stupidly cheap. You tell yourself that you’re building your portfolio, or building your network, but after it all you realise it’s just one of the things [...]
Exeter Tweetup on Thursday 6th August
We are having a Tweetup. This means all of us Digitalls and Digicools who use Twitter are going to gather in a physical location, and most likely, talk about Twitter while using our phones to tweet little messages saying “I’m standing here with @scottgould !!!” OK – if you don’t understand a word of that, [...]
Hacking Yourself
If you know me at all, you’ll know I’m a man of fads. Example: once upon a time, I decided it would appear intellectual to read The Times, and for a period of a few weeks, I carried a copy of The Times with me wherever I went. I then decided to go one step [...]
Life Isn't Lego
Being a kid I loved Lego. I rocked at it. The fact that using those bricks you could build what was in your imagination excited me, and today I am still excited by things that allow me to translate what is thought into reality. In many ways life is like Lego. You piece together the [...]
Real and Fake, False and Authentic
This is the first ‘you’re old’ card I’ve ever received. I got it a few weeks ago as some of our Aaron+Gould interns finished and moved on. I’ve been called ‘old’ for a while now by the young people I work with, sometimes even being mistaken for someone in their ‘late twenties’ – but this [...]
Why Starbucks Is An Experience
I’ve had some great discussions this week on Twitter as to whether Starbucks is a good example of the experience economy or not. This is a video response from Qik, which I filmed – naturally – in Starbucks. Unfortunately it goes a bit funny at the end because someone called me, but, you get the [...]
Why Monday Is Quiet On My Blog
Mondays are quiet for me because Sunday is my game day. At our Church: 90% of the congregation are there on a Sunday 90% of our visitors come on a Sunday 100% of our income comes on a Sunday 80% of our teaching is given on a Sunday 70% of our pastoring work is done [...]
A Compelling Experience: The Original Word Of Mouth
Women In Touch did a conference last week (my client and church initiative), which I was heavily involved in. The thing that I always hear people repeat about WIT, believe it or not, does not major on the two ‘selling points’ of most Christian conferences which are the teaching and the music. What I hear [...]
