Becoming P2P
“I want things to change, but I don’t have the money and time to pay for it. What do I do?” Recently I’ve been hearing this over and over. So today, without a buzz-worthy title, and without any chatty meandering, I’m going to get down to some straight talk on firstly what is wrong with [...]
The Reason Why Companies Don't 'Get It'
I was talking to Benjamin Ellis at #SMiB last Friday about the change in culture that is being accentuated by Social Media. Notice I say accentuated by Social Media – the change is not Social Media itself. Talking to Benjamin was a meeting of like minds and confirmed what I’ve been thinking for sometime: 100 [...]
The Fantastic Four Returns On Social Media
I know I’ve written a lot about Social Media recently, but I find sticking on a subject and forming it (like I did with PR last month) is useful for all of us, as we move past concept and get into framework. Sure, it doesn’t make for ‘high traffic’ articles, but this is about enabling [...]
PRE – Your Social Media Stance
After identifying 6 Social Media presences you’ll meet in heaven (and there are probably more), today I’m providing a really easy way of managing them through a little idea I’ve had for some time that I call ‘PRE‘. PRE is being Personal, being Relationship, and displaying Expertise – and I have observed (feel free to [...]
You Proved Social Media ROI. Yes, You.
Like Minds turned over £5,800. The marketing budget was £0. On Tuesday 8th September, the site was created. On Wednesday 9th, it was marketing purely through social media. The Google Analytics snapshot below shows the traffic: Who attended the event? I personally knew not even a quarter of the attendees. Through our social media marketing [...]
I'm Nobody.
It’s true. It’s not just another mantra. It’s not just a controversial, attention grabbing line. The idea for Like Minds wasn’t really mine, it was Trey’s. The business model for Like Minds wasn’t really mine, it was Drew’s. The contacts, colleagues and friends that came – the majority of those 200 weren’t mine, they were [...]
Do Disturb.
Today I will mostly be hosting Like Minds. If you are there, come and say hi – disturb me – because to be honest, I don’t know a third of the people who are coming, and I’d like to meet you! If you can’t come, then watch. 2:30pm GMT til 6:30pm GMT. Also, if you [...]
Confessions, Part 1
Last night Ruairi Fullam linked me to this post from ProBlogger, from May. As I read down the page, I got convicted by the following words from Chris Guillebeau: The time to start presenting your big ideas is when you can no longer keep them to yourself in good conscience. When you reach that same [...]
