Conversation About vs Conversation With
I wrote recently that Consider the worn-out ‘Social Media is a conversation‘ mantra. Yes, conversation is a part of Social Media, but not everyone wants to talk non-stop with you! Consistent conversation is a rare thing when compared to how much conversation is going on. Thinking that everyone will now post on your businesses’ Facebook Page is [...]
Are You A Builder Or A Bulldozer?
It’s easy to tear things down. I learnt as a young boy that there’s little effort and lots of joy to wrecking things. But building something takes time and hard work. It is easy to criticise and get the attention for being vocal. It’s hard to build behind the scenes, or deal with situations offline, rather than publicly point the finger.
Three Ways To Write Blog Posts
Being a preacher and a pastor, you get taught a valuable lesson when it comes to growing church by keeping your visitors and inspiring them to come back week after week. I think it applies to blogging too. You can write blog posts one of three ways: 1. Preach them full. Give everything you’ve got, [...]
Do You Believe In A Flat Social Media Earth?
One of the mantras of Social Media advocates (of which I’m one) is the flatenning effect. It’s what I noticed a year ago (and wrote about here) when I was able to speak directly to directors, CEOs, managers and decision makers without getting asked “And who are you?” by a secretary before being refused to [...]
