The Social / Broadcast Matrix
I wrote last week about ‘Broadcasting Social Media‘, and how many conferences are a contradiction in terms when their content is about Social Media, but they have no social interaction or discourse – just speakers broadcasting a social message. This got me thinking. If you can broadcast social, then that says something about the channel that is [...]
Mass Relationship
In the comment section of our discussion this week on Social Media not being ‘social’, Robin Dickinson and I discussed the future of conferences, namely that the future could be a future without them altogether. Robin and I have been discussing this on Skype since July and his point is, ‘why in the 21st century [...]
Do Talk Do – What Collaboration Looks Like
I’m on a warpath. I’ve decided that most of the content consumed on a daily basis is the digital equivilent of frozen ready meals that get warmed and served up in 5 minutes, before being forgotten, having added no nutrition value to the body, and being dropped out into the toilet a day later in [...]
Preaching to the Converted?
You might have the feeling if you’re using Social Media that you’re preaching to the converted. I often do. Question: How many more case studies can we read? How many more times can the same common sense be reinterpreted in 5 different points? How many more summarises and digest emails can we look through for [...]
A Better Way For Event Sponsorship: Partnership
I talked a little with Amber Naslund (Director of Community at Radian6) at the end of last week on a new way to look at event sponsorship, after she sent our a rather wistful tweet, saying she was looking for a “better way.” I agree with her. Let’s put ourselves in Amber’s shoes (and indeed [...]
Scaling The Levels Of Social Communication
If a picture is worth a thousand words, then what is a tweet worth? One of the things I persistently tell my staff is “get on the phone!” When trying to get information, sort something out, or close the loop on a contract or task, I really do hate it when people leave things to email when [...]
Broadcasting Hypocrisy
I think Seth Godin is reading my blog. Yesterday he wrote on ‘Losing Andrew Carnegie‘ and talked about investing in people over parts. Anyone who has been reading here a while knows I’ve been talking about this a lot since October, and gaining new levels of growth by getting free what I call ‘Factory thinking‘. The [...]
What can we do with our collective Like Minds?
In a world where many are caught in a Catch 22, you have to wonder, what can we do with our collective Like Minds? If we could convert our community into connections, I bet we’d find ourselves accomplishing things we never thought possible. I know that’s where I’m finding myself at the moment. – What [...]
4 Issues With Comments, And Why Most Blogs Are Anti-Social
Last Friday I posted a video about the gripe I have with bloggers who tag “What do you think?” onto the end of blog posts in order to make them social. What followed was a really great discussion in the comments section that I want to highlight and then add some more ideas to mixing pot. [...]
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