Comments on: Marketing 101: Get People Talking http://scottgould.me/marketing-101-get-people-talking/ A thinking blog for thinking people Thu, 11 Mar 2010 23:02:10 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Scott Gould http://scottgould.me/marketing-101-get-people-talking/comment-page-1/#comment-474 Scott Gould Fri, 09 Oct 2009 20:32:43 +0000 http://scottgould.me/?p=635#comment-474 Thanks Jamie - as always - for your additions<br><br>We have to ensure the base line message is there - otherwise we get caught thinking that 'Features' are benefits. Thanks Jamie – as always – for your additions

We have to ensure the base line message is there – otherwise we get caught thinking that 'Features' are benefits.

]]> By: Scott Gould http://scottgould.me/marketing-101-get-people-talking/comment-page-1/#comment-990 Scott Gould Fri, 09 Oct 2009 20:32:43 +0000 http://scottgould.me/?p=635#comment-990 Thanks Jamie - as always - for your additions<br><br>We have to ensure the base line message is there - otherwise we get caught thinking that 'Features' are benefits. Thanks Jamie – as always – for your additions

We have to ensure the base line message is there – otherwise we get caught thinking that 'Features' are benefits.

]]> By: JamieLee http://scottgould.me/marketing-101-get-people-talking/comment-page-1/#comment-473 JamieLee Fri, 09 Oct 2009 19:34:57 +0000 http://scottgould.me/?p=635#comment-473 Scott, <br>Love this direct approach. It's so simple, it's brilliant. <br>Too often, marketers get caught up in all the details - the technology, the platform, the specific messaging. Each of those is imporatant in its own right, but if you don't "get" the big picture - that you need to give people something to talk about - it's all for naught. <br><br>Nice way to get the gears turning on a Friday morning! Scott,
Love this direct approach. It's so simple, it's brilliant.
Too often, marketers get caught up in all the details – the technology, the platform, the specific messaging. Each of those is imporatant in its own right, but if you don't “get” the big picture – that you need to give people something to talk about – it's all for naught.

Nice way to get the gears turning on a Friday morning!

]]> By: JamieLee http://scottgould.me/marketing-101-get-people-talking/comment-page-1/#comment-989 JamieLee Fri, 09 Oct 2009 19:34:57 +0000 http://scottgould.me/?p=635#comment-989 Scott, <br>Love this direct approach. It's so simple, it's brilliant. <br>Too often, marketers get caught up in all the details - the technology, the platform, the specific messaging. Each of those is imporatant in its own right, but if you don't "get" the big picture - that you need to give people something to talk about - it's all for naught. <br><br>Nice way to get the gears turning on a Friday morning! Scott,
Love this direct approach. It's so simple, it's brilliant.
Too often, marketers get caught up in all the details – the technology, the platform, the specific messaging. Each of those is imporatant in its own right, but if you don't “get” the big picture – that you need to give people something to talk about – it's all for naught.

Nice way to get the gears turning on a Friday morning!

]]>