http://scottgould.me/social-as-a-consumer-mindset/ Thu, 08 Dec 2011 04:29:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://scottgould.me/social-as-a-consumer-mindset/#comment-1908 Scott Gould Fri, 23 Apr 2010 16:19:20 +0000 http://scottgould.me/?p=1730#comment-1908 Sy you're right - both Broadcast and Social exist and can co-exist. Neither is right or wrong - both have a place, both have different benefits, different pros and cons.I love what you say here: "It's just now, access to comment, or participate is based on your ability, and the value of your contribution. Previously, access to comment or participate was based on your position of influence."This for me is the essence of Social as a consumer mindset, and the essence of social authority. Given that possessions used to be the right to influence, then it became position as the right to influence, now it is.. participation? Sy you're right – both Broadcast and Social exist and can co-exist. Neither is right or wrong – both have a place, both have different benefits, different pros and cons.I love what you say here: “It's just now, access to comment, or participate is based on your ability, and the value of your contribution. Previously, access to comment or participate was based on your position of influence.”This for me is the essence of Social as a consumer mindset, and the essence of social authority. Given that possessions used to be the right to influence, then it became position as the right to influence, now it is.. participation?

]]> http://scottgould.me/social-as-a-consumer-mindset/#comment-1907 sytaylor Fri, 23 Apr 2010 16:10:13 +0000 http://scottgould.me/?p=1730#comment-1907 You know what's ironic. Newsnight reported the election debates as a "Fightback for broadcast television, one event everyone huddles around the tv for".I see it a little differently. The event was what everyone came to see, because it's new, important and relevant. Yet outside that, as newsnight themselves reported, there are all kinds of conversations happening in real time during these debates. The debate was being broadcast, and at the same time; spread.As per your diagram, it straddled the divide. To those in old media, it was a return to glory, to those is social media it was another event success like #iranelection. Which leads me to consider the possibility that neither are right. Broadcast has its place, and will probably never truly die. We will still have celebrities, and global phenomena with 100,000 million eyeballs watching the world cup final for example.It's just now, access to comment, or participate is based on your ability, and the value of your contribution. Previously, access to comment or participate was based on your position of influence. This itself, is a more subtle change, worth exploring. You know what's ironic. Newsnight reported the election debates as a “Fightback for broadcast television, one event everyone huddles around the tv for”.I see it a little differently. The event was what everyone came to see, because it's new, important and relevant. Yet outside that, as newsnight themselves reported, there are all kinds of conversations happening in real time during these debates. The debate was being broadcast, and at the same time; spread.As per your diagram, it straddled the divide. To those in old media, it was a return to glory, to those is social media it was another event success like #iranelection. Which leads me to consider the possibility that neither are right. Broadcast has its place, and will probably never truly die. We will still have celebrities, and global phenomena with 100,000 million eyeballs watching the world cup final for example.It's just now, access to comment, or participate is based on your ability, and the value of your contribution. Previously, access to comment or participate was based on your position of influence. This itself, is a more subtle change, worth exploring.

]]> http://scottgould.me/social-as-a-consumer-mindset/#comment-1906 Scott Gould Thu, 22 Apr 2010 17:53:16 +0000 http://scottgould.me/?p=1730#comment-1906 Hmmm - interesting. I do have a model already that I could add this into..... Will think it through... :-)Cheers mate. Hmmm – interesting. I do have a model already that I could add this into….. Will think it through… Cheers mate.

]]> http://scottgould.me/social-as-a-consumer-mindset/#comment-1905 Robin Dickinson Thu, 22 Apr 2010 17:49:47 +0000 http://scottgould.me/?p=1730#comment-1905 I would suggest that your model could be 3D - a cube, with 'trust' as the Z axis, adding depth to every element proposed on your current 2D surface.Just a thought.Love the thinking.Robin :) I would suggest that your model could be 3D – a cube, with 'trust' as the Z axis, adding depth to every element proposed on your current 2D surface.Just a thought.Love the thinking.Robin

]]>