Watch this and you’ll never clammer for the victim seat again.
I love this guy already. I want to get him to our church and to Like Minds without a shadow of a doubt.
What resonates with me the most? “I may not be able to hold my wife’s hand, but I can hold her heart.”
I had a video interview with Dan Blank last week on how to serve and grow communities. We talked about what communities really are, how Facebook community rarely exists, and how communities are full of micro-communities, among other things.
The interview came at just the right time, as I’d written about communities in a number of recent posts, with regards to Facebook Groups, and again with regards to Warmth and Light in Church.
Thanks to Dan for conducting the interview. I gained a lot from the discussion and it’s really helped me frame some of what I was thinking.
You can watch the video of our interview here.
At 5pm today UK time (which is 12:00 ET), I’m on a live video interview with Dan Blank, a writer and consultant who I’ve really come to respect over the last 6 months.
The show is “We Grow Media“, which is also Dan’s consultancy. You can watch it live, which means you can pitch in with questions and insights during the interview.
Seeing as this is our blog and all, then this is our interview, and I’ll be talking about our community. Keep in touch while it’s live and give plenty of feedback!
If you can’t see the video above, click here.
I recently found MeetTheBoss.tv – a site full of interviews with executives from organisations and brands you know, and some you don’t. It takes a bit of time to go through, and you have to sign up to see the full length videos, but it is worthwhile.
You’ve probably seen McDonalds brand transformation over the last 5 years, both in their stores and in their branding – in fact, you probably can’t miss it. Even in the middle of nowhere in Spain, there’s McDonalds – a testimony to the power that this brand wields.
This video tells the inside story of how they turned things around, which contains some pretty useful insights. Note that you will have to sign up to view the video, which does give me an affiliate rate back, however that’s just a nice perk for what is a useful resource for you, so please don’t feel obliged to lend me the pennies!
httpv://www.youtube.com/watch?v=onaapqbCXQ8
If you can’t see this video, click here, or watch it directly on YouTube.
This is an interesting tale from David Armano on how media isn’t social. Being as I’m on holiday and all, I’m going to leave all the discussion to you – but I will make one key point: I think that media is social, if you are talking about the content as opposed to the channel, as per the Social / Broadcast Matrix.
[vimeo 7585932]
If you can’t see the above video, click here, or view it directly on Vimeo.
In the vein of sharing videos over the weekend, this week I have is an exceptional presentation from Sam Ford, Joshua Green and Henry Jenkins that looks at “moving from sticky to spreadable: the antidote to viral marketing and the broadcast mentality.” (You can find out more about the guys at their blog, PepperDigital.)
I love it for a few reasons:
[vimeo 12320985]
If you can’t see the above video, click here.
Last Friday I spoke at the second Creative Brkfst, down in Plymouth, UK, upon the kind invitation of my friend and founder of Creative Brksft, Nathaniel Davis.
The video is a bit slow for the first minute or slow, as I was being introduced, but we quickly begin to get into things.
I talked about What Social Means for Broadcast Business, which I broke into three main sections: the history of Social and Broadcast, key concepts and truths, using the Social / Broadcast Matrix to become Social.
Most of the content is stuff that we’ve already discussed here on this blog and I’ve spoken on before, but there were also some new ideas that I introduced that I wanted to make sure you got in the video above, mainly these:
We’ll probably pick up on these ideas over the coming weeks.
Enjoy the talk,
Scott
[vimeo 9357984]
If you can’t see this video, click here, or watch it directly on Vimeo.
My wife shared this video with me yesterday, so I assume it’s doing the rounds. But watch it to the end and there is a masterstroke of salesmanship.
So go watch it.
Done? Now, here’s what I think:
The credits are the two guys in the video quirkily thanking the individuals who did each part, and asking you to subscribe to their channels. Of course, having watched 4 minutes or so of stop-motion mastery with these guys, their facial expressions and creativity creating an emotional bond, you trust them. You like them. And you want to be a part of the community that they are a part of. Continue reading