Category: Case Studies

Feedback Youth Initiative

The Mission Feedback’s mission was to “engage young people through music”. Based in Exeter, UK, it was created to channel creativity and subsequently raise the

Ford with Showcase Strategy

I have a habit of clipping case studie I find that fit within the Scatter, Gather, Matter framework. You can actually see all of these

My Like Minds Slides on Spreadability at WOM UK

http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=id=3565713&doc=spreadabilityvsreach-100326135459-phpapp02 If you can’t see the slides above, click here, or view them on Slideshare. I spoke at the Word of Mouth UK Association earlier

What Nestlé Should Do, In 4 Steps

If you didn’t know, Nestlé have had a rough week, which I detailed yesterday. Today’s post is a continuation: What should Nestlé do now? It’s easy