Category: Community & Events

Here you’ll find articles and tips for facilitating better events and nurturing richer communities. Check the Engagement category for more on the psychology front.

What I Learned About Creating Advocates from Leading a Church

If someone asks me how they create advocates, I immediately point them to church. For many years I was a minister, and everything I know about advocacy I learned during that time. In fact, it’s my contention that unless we understand advocacy in an offline, non-commercial context, we won’t get in an online or a commercial ...

Review: Oversubscribed, by Daniel Priestley

Can you escape market fluctuation by creating your own micro market? By oversubscribing interest in your offering, you can control the demand and supply chain for your own mini market. In this review I explore how Daniel Priestly suggests we do this in his 2015 book, Oversubscribed.

How HMRC runs engaging webinars

In this article we will briefly look at the current state of webinars before we analyse a webinar run by HMRC (the UK tax office), and how you can replicate that on your own webinars. We’ve all been on more webinars that we can remember, yet few of them were probably memorable. That’s because the format that ...

‘Small and social’ vs ‘big and broadcast’

Last night I came upon the phrase ‘small and social’ while reflecting on Brennan Dunn’s DYFConf in Europe. Brennan ran a very different type of conference, which as you would expect, was an immersive, engaging experience and therefore very transformational. Yet, this happened in some part by accident, because initially he wanted 100 people to ...

Rethink public speaking: 5 ways to get off the stage

Are you as good at public speaking as you think you are? Or do you on the other hand think you could never talk to crowds of people? Then this quick post is for you. I am always looking out for great speakers to come and impart their expertise at Like Minds, and one of ...