Hi, I’m Scott
I’m a writer, speaker and advisor, currently focusing on engagement strategy and helping global brands answer the question, how do we get people to be highly engaged around our mission?
In particular, I design frameworks to explain how people engage with ideas and each other.
Previously I was a church pastor, and cofounder of the one of the first twitter hashtag communities that later became a top-10 rated business conference, among other things. I’m also a poet, family man, and keen traveller.
Frameworks & Models
I love to create frameworks as ways of understanding something, and being able to do it better. I truly believe that there’s nothing as practical as a good theory, because it empowers you in so many ways. So here’s my frameworks, most of which are about engagement.
The Four Fields of Engagement - A model to explain the various types of engagement
A Standard Model for All Engagement - How engagement works, in 18 minutes
What I Learned About Creating Advocates from Leading a Church - Three things that make for religious-like advocacy
The Definition of Engagement - You need to know what engagement is, before you can increase it
The 3 Stages of Engagement: An Introduction - The way that engagement has always worked
The 4 Universal Social Gifts - Be social by giving these gifts
Community
Meetings & Events
How HMRC runs engaging webinars
‘Small and social’ vs ‘big and broadcast’
Rethink public speaking: 5 ways to get off the stage
Presentations vs Participations
If you’re not talking, you’re not learning
Not A Presentation, A Participation!
Learning About Event Design From Church
Lessons from Helsinki: Kill the Speaker / Attendee Divide
