The Organic Agency are a challenger marketing agency working with clients such as Direct Line Group, Samsung and Renshaw. They are currently developing ‘The Organic Community’, a network of media owners and influencers that can work with them to co-create for the agency’s clients.
We assisted in delivering this initial event, working with the agency’s Marketing Manager to publicise the event. We reached out to bloggers, viners, commentators and the like, and managed to create a small but highly valuable panel.
Together with Ben Woodhouse, one of Organic’s content specialists, we framed the conversation, and hosted an in-depth discussion of the business of blogging and branded promotion.