The One Word You’ll Never Hear On The Apprentice
Every week contestants will tell the boss how good they are at selling, how they’ve taken on ‘feedback, how they can ‘control people’, but you’ll never hear about leadership.
If I had 16 people contending to work for me at £100,o00 a year I wouldn’t be looking for skills that I could hire in for less. I’d be looking for leadership – the ability to lead people, lead markets, lead change and lead organisations.
I would say the reason why is because we can easily and lazily point to the tangibles of how much we sold. But it takes detail and observation to show how you’ve lead. It’s harder work, but far more valuable, and the rarest asset around.
Your Leading Thoughts
- What word do you never hear on The Apprentice?
- Why oh why is leadership the never spoken word?